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January 2019
Guild Program: Marketing the Music
Join us on Thursday, January 17th at 10 a.m. for an Asheville Symphony Guild Program about what goes into marketing the Asheville Symphony. From setting each season’s look, to video and photo shoots with the Maestro, to managing the symphony’s social media presence — learn about all the methods being used to spread the word about our amazing orchestra. Mary Ellen Dendy, contract marketing coordinator for the Asheville Symphony, shares about the marketing efforts that go into making the symphony…
Find out more »February 2019
Guild Program: Conducting – The Art of Persuasion, Commanding the Invisible Instrument
Dr. Melodie Galloway will give a presentation on the craft of musical conducting, both instrumental and choral, using contemporary examples and techniques. The role women have historically played in the industry will also be discussed, including the work of Nadia Boulanger and Baltimore Symphony's Marin Alsop. Bio: Melodie Galloway holds a Master’s degree from Florida State University in Vocal Performance and a Doctor of Musical Arts degree in conducting from the University of North Carolina at Greensboro. Her experience as…
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